7,362,265Households with Children 4-12$55/M
662,60490 Day Mail Order Buyers+10/M
5,153,586Bank Card Holders+10/M
Parents with children 4-12 have very predictable buying and spending patterns. They are driven by the basic needs of their children and their desire to provide a protected and secure environment for them. Children today, however, are not influenced by their parents but by their piers, surroundings and advertising as well. This market is most productive when mailers consider the influences that effect the choices of both segments. Vision Marketing's unique selection and profiling methods can pinpoint your best prospects and services that are of prime interest to this market:
Apparel, toys and sporting goods
Computers and electronics
Credit Card Offers
Educational products and services, books and videos
Financial products and services, securities, savings
Life and property insurance