AMBITIOUS ETHNIC NEWCOMERS
1,028,284Credit Card Mail Order Buyers+$10/M
28,28490 Day Mail Order Buyers+$5/M
Rising Phenomenons: the young, aggressive and ambitious African American, Hispanic and Asian families living in or near major metropolitan areas. As a group they are extremely family oriented. Many are well educated abroad and strive to attain the best educations for their children. They are motivated, conscientious workers with strong career orientation. They have high ideals, values and goals and assimilate easily into society while retaining their ethnic culture. They display excellent profiles for:
EXCELLENT PROSPECTS FOR
credit card offers
insurance programs
investment and savings offers